Soft on little skin
Organic cotton, free from harsh chemicals. Safe for sensitive skin from day one.
Made with conscience
Every brand we stock is independently certified ethical, so you can buy beautifully and sleep soundly.
Family owned
We're parents too. We've been hand-picking Europe's best kids' brands for Australian families for 17 years.
Shop with confidence
Free exchanges within 30 days. And if sizing trips you up, we're one message away.
Rainbow Favourites
EASY RETURNS & EXCHANGES
Try us out with complete confidence, no worries, no risk.
FAST & AFFORDABLE SHIPPING
Flat-rate $7.95 Australia-wide, free when you spend $97+!
LOVED BY THOUSANDS
Bright clothes. Happy kids. Trusted by Aussie families since 2007
Who's talking about us?
OUR PROMISE TO YOU
We only stock high-quality, durable kids clothes that feel comfy on little bodies, wash and wear beautifully, and come with ethical manufacturing traceability you can trust. Worried about sizing? You can exchange or return your order within 30 days for a full refund.
Baby and Kidswear Sale
About Us
The family behind Baby goes Retro
Our family runs Baby Goes Retro to offer kids’ clothing that reflects what matters most to us, joy, quality, and care. Inspired by vintage style and a love for playful, personality-filled design, our pieces are made to last and be loved again and again.
We have a strong focus on safe, organic fabrics, produced in ethical factories, to support a slower, more sustainable fashion future, because little wardrobes can have a big impact.